diff --git a/docs/user/advanced.rst b/docs/user/advanced.rst
index 4ebd1ea0..2fc3ea8c 100644
--- a/docs/user/advanced.rst
+++ b/docs/user/advanced.rst
@@ -1017,7 +1017,7 @@ library to use SSLv3::
                 num_pools=connections, maxsize=maxsize,
                 block=block, ssl_version=ssl.PROTOCOL_SSLv3)
 
-.. _`described here`: https://www.kennethreitz.org/essays/the-future-of-python-http
+.. _`described here`: https://kenreitz.org/essays/2012/06/14/the-future-of-python-http
 .. _`urllib3`: https://github.com/urllib3/urllib3
 
 .. _blocking-or-nonblocking: