diff --git a/README.rst b/README.rst
index 57218b7..3ba1138 100644
--- a/README.rst
+++ b/README.rst
@@ -1,7 +1,7 @@
 Tablib: format-agnostic tabular dataset library
 ===============================================
 
-.. image:: https://travis-ci.org/kennethreitz/tablib.svg?branch=develop
+.. image:: https://travis-ci.org/kennethreitz/tablib.svg?branch=master
     :target: https://travis-ci.org/kennethreitz/tablib
 
 ::